Sunday, March 12th, marks one year since Grigory’s Gadget was published!
Since about a year has passed since publication (wow!), I thought I’d share some of what I’ve learned in terms of writing, publishing, marketing, and more.
In terms of writing, I’ve discovered that it gets a lot harder after publishing a book! There’s an added pressure that simply doesn’t exist if you’re an unpublished author. Now I need to finish the next book – people are waiting! I can’t just push it aside for months or years, nor can I switch gears to work on a different project. Well, I could, I guess. But my personality won’t allow it!
One thing that surprised me about this process is which distribution channels sold the most books. Most information on the internet would suggest that eBooks are the way to go in this regard. However, as you can see on the chart below, I’ve sold almost a majority of my books through vending events and consignment.
I have attended 8 vending events since publishing Grigory’s Gadget (and I have two more this month!). These events, combined with selling books by word-of-mouth, have proven to be the best way to get my book out there.
Smashwords was my second-most successful distribution channel, thanks in large part to their sale events they have multiples times per year. Amazon, via Kindle Direct Publishing for eBooks and CreateSpace for paperbacks, was also successful. Books sold through Indiegogo and Amazon were pre-sale books. IngramSpark by far is the least successful distribution channel. I still suggest that self-publish authors utilize this channel, however, if you have any interest in getting your book into brick-and-mortar stores.
Another factor that contributes to the success, or lack-there-of, of each distribution channel is the fact that I haven’t done much in the way of advertising. I’ve dabbled a bit in Facebook and Amazon ads, but never saw an impressive return on either. I’ve done a couple interviews, and had my book reviewed on a few blogs. I’ve also started to utilize Newsletter Swap, which actually seems to have boosted my sales quite a bit. (By the way, if you haven’t already, you should join my email list!)
For now, I still won’t be putting a lot of money and effort into advertising, since writing is still a (passionate) hobby for me. For the time being, most of my writing-related efforts will be directed toward the actual act of writing. I need to finish the first draft of Serafima’s Stone!
Have you grabbed a copy of Grigory’s Gadget? In celebration of its anniversary, Grigory’s Gadget will be on sale throughout the month of March!
Get the discounted paperback through my CreateSpace eStore using the code 8CAZ5J8X!